Global Privacy Fundamentals
Product Marketing Community’s (PMC’s) privacy practices reflect current global principles and standards
on handling personal information. These principles include notice of data use, choice of data use, data
access, data integrity, security, onward transfer.


By using this website, you consent to the collection and use of the information as described here. If we
decide to make changes to this Privacy Statement, we will post the changes on this website so that you
will always know what information we collect, and how we use it.

From time to time, as may be required by applicable law, we may also seek your explicit consent to
process certain data and information collected on this website or volunteered by you.

Collection and Processing of Your Personal Data

To serve you better and understand your needs and interests, PMC collects, exports, and uses personal
information with adequate notice and consent, along with required filings with data protection
authorities, when applicable.

When you visit our website, we may record your IP address and use cookies and other Internet
technologies (referred to below as Automated Tools) to gather general information about our visitors
and their interests. The technologies used and the information collected are described in more detail

We may further collect and process any information and data that you volunteer to us, e.g. when you
register for events, subscribe to newsletters, participate in online surveys, discussion groups or forums,
or when you make purchases.

Use and Purpose of Collected Personal Data

The information that PMC collects to understand your needs and interests helps PMC deliver a
consistent and personalized experience. We will use such information only as described in this Privacy
Statement and/or in the way we specify at the time of collection. We will not subsequently change the
way your personal data is used without your consent, as required by applicable law. Some of the ways
we may use your personal data include, but are not limited to:


  • To tailor information about our products and services to your individual interests. For example,

  • during a visit to our site, it allows us to provide you with specific information on products and

  • services that may be of interest;

  • To provide the ability to contact you, and provide you with shipping and billing information, and

  • to provide customer feedback and support;

  • To provide contests, sweepstakes or other marketing or promotional activities on

  • or affiliate websites. Personal data may be collected to

  • administer those programs;

  • To conduct questionnaires and surveys in order to provide better products and services to our

  • customers and end users. Your completion of any questionnaires is voluntary;

  • To support recruitment inquiries; and

  • To meet contractual obligations.

IP Addresses

We use IP addresses to help diagnose problems, to administer our website, and to gather demographic
information. We may also use IP addresses or other information, to determine which pages on our
website are being visited and topics that may be of interest so we can provide you with information
about relevant products and services. Generally, PMC will aggregate such data only in an anonymous
way and will not tie it to a particular individual unless he or she has given consent. When you visit our
website, we recognize only your domain name.

PMC will only gather information related to your visit to the PMC website. We do not track or collect
personal information from your visits to companies or entities outside PMC.

Automated Tools

In addition to the information you provide, PMC may also collect information during your visit to a PMC
website through automated tools, which include web beacons, cookies, embedded web links, and other
commonly used information-gathering tools. These tools collect certain standard information that your
browser sends to our website such as your browser type and language, access times, and the address of
the website from which you arrived at an PMC website. Using these tools, PMC is also able to confirm
receipt of e-mails that the recipient consented to receive, and can track other information such as pages
visited on the PMC site and whether or not the recipient registers for an event offered by PMC and
certain other aggregate data that is not related to a particular individual.


We use cookies to deliver personalized content and to tailor our information offerings to how you and
others use the website.

E-mail Addresses

If you choose to give us your e-mail address, we will communicate with you via e-mail. We do not share
your e-mail address with others outside of PMC.

Sharing Your Personal Data

PMC may use the information internationally in connection with processing your inquiries and orders, to
help improve our products and services and for processing and storage.

We may also share such information with business partners, service vendors, authorized third-party
agents or contractors in order to provide a requested service or transaction, including processing orders,
processing credit card transactions, hosting websites, hosting event and seminar registration and
providing customer support, or providing you with information on products and services that may be of
interest to you.

We only provide these third parties with the minimum amount of personal data necessary to provide
the services on our behalf, and the third parties are not permitted to use your personal data except for
the limited purpose of completing the requested service or transaction.

We do not sell or rent your personal data to third parties for marketing purposes unless you have
granted us permission to do so.

We may respond to subpoenas, court orders, or legal process by disclosing your personal data and other
related information, if necessary. We also may choose to establish or exercise our legal rights or defend
against legal claims.

We may collect and possibly share personal data and any other additional information available to us in
order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations
involving potential threats to the physical safety of any person, violations of PMC’s terms of use, or as
otherwise required by law.

While visiting PMC’s website you may be directed to content or functionality that is hosted by a third-
party supplier, not on Most often, this is done to host special events,
such as contests or seminars. For non-PMC sites, the website’s owner’s privacy policy will be referenced.

Security of Your Personal Data

PMC is committed to protecting the personal data you share with us. PMC uses a combination of
industry-standard security technologies, procedures, and organizational measures to help protect your
personal data from unauthorized access, use or disclosure. PMC supports online security using secure
server technology because we want your data to be safe.

We bind our employees to observe your privacy and confidentiality rights.

Links to Other Websites

This website may contain links to other sites. PMC is not responsible for the privacy practices or the
content of other websites outside of PMC.

Privacy Policy


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